How Cloud Collaboration is Reshaping the South African Audio Industry The way audio is created, reviewed, and delivered has changed dramatic ally over the past few years. What was once a highly location-dependent industry is now more connected than ever, thanks to advances in cloud technology, high-speed internet, and collaborative production tools. For South Africa's creative sector, this shift has opened new opportunities for agencies, brands, filmmakers, musicians, and aud

Congratulations to EBM Group, Sandton City, and the Riky Rick Foundation on winning Gold at the 2026 ICSC Global Awards in Las Vegas under the Community category for the impactful “Words That Heal” campaign. This international recognition highlights the power of purpose-driven storytelling and the meaningful role creativity can play in fostering connection, conversation, and emotional impact within communities. Inspired by the enduring legacy of Riky Rick, “Words That Heal” b

Building a More Responsible Future for Sound The conversation around sustainability has expanded far beyond industries like energy and fashion. Increasingly, creative sectors are also being challenged to rethink how they operate and audio production is no exception. From recording studios and post-production houses to live sound and broadcast facilities, audio production relies on technology, infrastructure, electricity, travel, and digital storage. While sound itself feels i

Audio Militia’s Sonic Branding Journey Sonic branding has evolved into a critical component of modern brand identity. In a world where audiences are constantly switching between platforms, sound has become one of the fastest ways to build recognition and memory. At Audio Militia, our approach to sonic branding began in the late 2000s, long before it became a widely adopted strategy. From the outset, the focus was clear: to create sound that doesn’t just support a brand, but d

Inside Audio Militia’s Journey on Classics on Turf. There are moments in the evolution of sound where the role of music shifts, from something that is delivered, to something that is experienced, influenced, and shaped in real time. Classics on Turf became one of those moments. What began as an ambitious idea quickly evolved into a complex creative challenge: how do you take something as subjective and fluid as human emotion, translate it into data, and turn that into music t

What would Chris Hani say to us today if his voice could cut through time and speak into this moment? It’s a question that sits at the intersection of history and responsibility. More than three decades after his passing, the values he stood for, non-racialism, economic freedom, and dignity for all remain deeply relevant. Not as distant ideals, but as active, unfinished work. This project began with that tension in mind. Not as an attempt to look back, but as an opportunity t

In an age where visual storytelling dominates, the role of sound has evolved from a background element to a central narrative force. Immersive audio is no longer just a novelty, it’s a transformative tool that deepens emotional engagement, creates unforgettable experiences, and makes audiences feel the story, not just watch it. At Audio Militia, we’re not just experimenting with immersive sound, we’re taking it seriously, pushing the boundaries of what audio can achieve in f

Audio Militia has reached an exciting milestone in our journey into immersive cinematic audio. Our recent work for Kinepolis Group brought pre-movie spots to audiences across 110 cinemas worldwide, marking our first large-scale cinema mix. Click the image to watch the spot. This project represents a significant step into immersive theatrical sound. Each element — music, voice, and sound design — was carefully crafted to create an engaging, three-dimensional experience for aud

Spatial audio has quickly moved from being a specialist format reserved for cinema and premium headphones to a mainstream expectation across music, advertising, gaming, and film. Dolby Atmos has played a major role in this shift, but it is only one part of a much bigger ecosystem. Today, spatial audio goes beyond any single codec or platform. It is a way of thinking about sound as a three-dimensional storytelling tool. For brands and storytellers, this evolution presents both

Ushering in a Year of Creativity and Collaboration. As we welcome the new year, we pause to reflect on the journey behind us. The past year has been one of growth, experimentation, and renewed focus on the craft of sound. It gave us space to explore new ideas, push creative boundaries, and deepen our understanding of audio as a powerful tool for storytelling. Throughout the year, we worked on projects that challenged our thinking and demanded innovative solutions. From compos

Understanding the Essence of Music Supervision In the dynamic world of media production, music serves as a vital element, setting the...

Craig Hawkins, Creative Director of Audio Militia breaks down ATMOS and how this new frontier of Spacial Audio actually works. Dolby...

TBWA\Hunt\Lascaris\Jhb, Audio Militia and the Riky Rick Foundation launched “Stronger", a song that highlights the legacy of well-known...

Coca Cola Beatcan wins the Grand Prix at Loeries 2022. The culmination of months of dedication and hard work has resulted in a remarkable...

12 OCT 2022 | ISSUED BY: FCB AFRICA Coming out of the premier Loeries Awards, FCB Joburg was one of the highly awarded agencies for the...

15 June 2023 Times Live Joy Mphande More than a year after Riky Rick's death, his family have released a new single by the rapper using...

swisherpost.co.za by Andile Sicetsha Jun 15, 2023 Riky Rick posthumously promotes mental health on AI-generated song The song, released...